SC|SOM, Student Council, TUM School of Management

Professorship of Marketing & Technology

Project Study: TUM School of Management Website Management & Analytics

Project Study · Bachelor & Master · Munich · Hybrid

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About the role

Industry project study offered by the Professorship of Marketing & Technology (Prof. Dr. David Finken), TUM School of Management, in collaboration with TUM Marketing.

Help manage and improve the website of the TUM School of Management. The exact project focus is agreed with you based on your personal interests, for example:

  • User experience
  • Data analysis
  • Tracking
  • Improving performance metrics

Team: 2–5 students · Duration: 3 months (full-time) or 6 months (part-time)

Detailed project description (PDF): https://www.msl.mgt.tum.de/fileadmin/w00cja/mt/Project_Studies/Project_Study_TUM_MGT_Marketing_Department_Spring-Summer-2026_short.pdf

Full details on all our project studies: https://www.msl.mgt.tum.de/en/mt/teaching-student-matters/project-studies-idp/

How to apply

Send one PDF to marktech@mgt.tum.de with: team (names, semester, study program, matriculation number), current transcript of records, CVs of all team members, desired start date and duration, and the topic you are applying for.